SEO (search engine optimization) matters because users matter, and users start – almost unequivocally – with search. While larger enterprises may hire a company whose sole focus is SEO, most businesses can manage their SEO in-house, making it a cost-effective way to indicate credibility, authority, value and build organic traffic, opening your business to a world of customers. And most businesses can implement a few simple tips today around keywords, content, visibility and linking to boost your search result ranking in the future.

When you purchase lower-cost assets for your business, you might be able to write off the amount on your tax return to simplify your bookkeeping and taxes. A fun shortcut to help you with tax deductions for fixed assets is called the de minimis safe harbor election. The IRS has guidance in place that determines whether the amount you pay for tangible assets would be considered an amount too small in the eyes of the law. If it is, you may take that amount as a tax deduction, also known as a tax write-off.

We’ll discuss fixed assets, so you know what purchases are acceptable under the de minimis rule; capitalization, so you know how the de minimis rule bypasses it; and the maximum amounts you can spend to stay within the de minimis safe harbor.

March comes in like a lion, roaring into action with a flurry of updates for QuickBooks Online Advanced®, QuickBooks Online®, and QuickBooks Payments.

I’m especially excited about the fleet of changes that make QuickBooks Online Advanced even better for creating, comparing, and sharing custom reports. If you’re planning to grow your business, these tools can help you make decisions by keeping the right data at your team’s fingertips.

With the help of Leah Swain, she gave me the confidence to take the leap of purchasing the QuickBooks POS software. We had a three hour-plus tutorial over the computer and phone. She was extremely thorough and answered several of my questions and concerns. Her experience in POS software and clothing retail sales sealed the deal for me. I plan to work with her in the future as I install my POS and input my inventory.

After researching several companies, the HOA engaged Certum Solutions to enable the conversion to QuickBooks Online because they could meet our need for an aggressive January 2019 implementation schedule.

Discover how Wake Coatings, a Raleigh NC commercial painting company, improved job costing, payroll tracking, and QuickBooks efficiency with Certum Solutions’ expert guidance.

The software we were using was being discontinued. Rather than switching to a new software program, we chose to switch to what our sister companies were using. What feature of our product was most appealing? The reporting and ease of customizing reports.

Your team was great in assisting with the upfront planning, the implementation, and assisting with questions once we were using the program.

TEG Lease is a provider of high-security mobile storage containers, ground-level mobile offices & over-the-road trailers. We service TN, SC, NC, GA, AL, KY, VA, and WV. Boomco is a construction equipment rental company. We service TN, SC, NC, GA, AL, KY, and VA.

In this edition of Katie's Desk, Katie gives her thoughts on the Silicon Valley Bank collapse.